What Makes a Website Mobile Friendly?
- Make it responsive
A responsive website will have all the same information and content regardless of the device but will change how it’s displayed depending on the size of the device being used. A responsive site improves site traffic and also helps your ranking on google.
- Don’t use flash
The use of flash has become less favored in recent years because it is not SEO friendly and doesn’t always work across browsers or devices. It may also slow down page loading time which can negatively impact user experience.
- Make information easier to find
The easier your information is to find, the more visitors you’ll attract and keep coming back to your site. Content is king but only if it can be found!
- Compress images
You ideally want your site’s loading time to be as fast as possible to give a better experience for your mobile as well as desktop users. Compressing and optimizing images will help improve site load speed which will improve your bounce rate over time.
- Regular mobile testing
One great way to keep your mobile users happy is to test the site out yourself using your mobile device to see how user-friendly it is. Take notes and make edits regularly. If you have trouble navigating or using features on your own site, most likely other visitors will too.